Exclusive: Save 20% off with code GUGU20

The Only Non-Alcoholic Wine You'll Actually Love Drinking.

300+ Trusted Customer Reviews
Cut back on drinking and hit your health goals with Surely. Deliciously refreshing wine without the hangover.
Made with premium sourced grapes
Crafted by Californian winemakers
Use code GUGU20 for 20% off!
Satisfaction Guarantee
Limited-Time
Offer
FREE
‍Shipping
Satisfaction Guarantee
Limited-Time
Offer
Free
Shipping
★★★★★
"If you are contemplating buying this, just do it! I promise you will not be disappointed. It literally taste like wine, not like grape juice or even worse vinegar. If you are wanting to cut back or quit drinking, Surely is the easiest transition!"

What Our Customers Say

★★★★★
"Best non-alcoholic wine I have tried, truly tastes like wine, not juice!!!"
Audra Z.
Verified Buyer
★★★★★
"I have tried dozens of AF wines and this is by FAR the BEST BEST BEST I have had!!!"
Maura C.
Verified Buyer
★★★★★
"Surely is the wine I've been searching for - lovely flavor without the alcohol."
January H.
Verified Buyer
★★★★★
"Best non-alcoholic wine I have tried, truly tastes like wine, not juice!!!"
Audra Z.
Verified Buyer
★★★★★
"Surely is the wine I've been searching for - crisp bubbles and lovely flavor without the alcohol."
January H.
Verified Buyer
★★★★★
"I have tried dozens of AF wines and this is by FAR the BEST BEST BEST I have had!!!"
Maura C.
Verified Buyer

The Drinking

Dilemma

Drinking is often the #1 thing that even healthy people do too much of (🙋 guilty!). While cutting back on alcohol will improve your life, the thought of not drinking wine sounds crazy.

But what if a world existed where you could still enjoy vino...without all the baggage? A world where you could:

Cut back on drinking without missing your glass of wine
Jump start diet goals by avoiding all the calories
Feel full of energy each morning after a night out
Eliminate all the headaches and anxiety
Avoid social pressure to drink too much on a weeknight
Enjoy the taste of wine without sacrificing your health

No more weight gain. No regretting the night before. No headache the next morning. Sound great? If so, keep reading.

The Drinking Dilemma

Drinking is often the #1 thing that even healthy people do too much of. While cutting back on alcohol will improve your life, the thought of not drinking wine sounds crazy.

But what if a world existed where you could still enjoy vino...without all the baggage? A world where you could:

Cut back without missing your wine
Jumpstart health goals and lose weight
Feel full of energy each morning
Eliminate all the headaches and anxiety
Avoid social pressure to drink too much
Enjoy the taste of wine without sacrificing your health

No more weight gain. No regretting the night before. No headache the next morning. Sound great? If so, keep reading.

Non-Alcoholic Wine

For Wine Lovers

If you need to cut back on drinking or just want something refreshing, you've come to the right place.

Surely is made for wine lovers who don't settle for "just good enough". Crafted by a talented team of winemakers, we promise a sophisticated experience that doesn't compromise on taste or your health.

TRY IT NOW

Non-Alcoholic Wine

For Wine Lovers

If you want to cut back on drinking or just need something refreshing, you've come to the right place.

Surely is made for wine lovers who don't settle for "just good enough". Crafted by a talented team of winemakers, we promise a sophisticated experience that doesn't compromise on taste or your health.

TRY IT NOW
Use code GUGU20 for 20% off!

Step 1

Source grapes from premium California regions

Step 2

Delicately remove alcohol to retain natural flavor

Step 3

Hand select ingredients to round out wine body

No Grape Juice Here

Most non-alcoholic wines are afterthought products from large wineries. They're cheap, taste terrible, and aren't even made from real wine!

At Surely, we were tired of wine that tasted like grape juice. So we spent nearly a year perfecting our winemaking process to reinvent a wine experience that's high-quality, health conscious, and tastes amazing!

Step 1

Source grapes from premium California regions

Step 2

Delicately remove alcohol to retain natural flavor

Step 3

Hand select ingredients to round out wine body

Step 1

Source grapes from premium California regions

Step 2

Delicately remove alcohol to retain natural flavor

Step 3

Hand select ingredients to round out wine body
Real Grapes
Low Calorie
Gluten-Free
Vegan Friendly

No Grape Juice Here

Most non-alcoholic wines are cheaply made, taste terrible, and aren't even made from real wine!

So we spent nearly a year perfecting our winemaking process to reinvent a wine experience that's high-quality, health conscious, and tastes amazing!

Step 1

Source grapes from premium California regions

Step 2

Delicately remove alcohol to retain natural flavor

Step 3

Hand select ingredients to round out wine body

Step 1

Source grapes from premium California regions

Step 2

Delicately remove alcohol to retain natural flavor

Step 3

Hand select ingredients to round out wine body
Real Grapes
Low Calorie
Gluten-Free
Vegan

Wine Snob Approved

Our mission is to craft great tasting wines that don't compromise your health. So we created a variety of delicious flavors that'll do just that.

Rosé

A delightful Rosé with fruit forward notes of bright peach, passion fruit, and strawberry. Delicate body, smooth texture, and pleasing finish.

PINOT NOIR

Not overpowering, an easy-drinker, and most notably your next go-to dinner table red that provides all the health benefits of a red wine.

Sparkling white

Great richness and texture in carbonation. The flavors are reserved and complex with hints of lemon, peach, and gentle custard notes.

Rosé

A delightful Rosé with fruit forward notes of bright peach, passion fruit, and strawberry. Delicate body, smooth texture, and pleasing finish.

PINOT NOIR

Not overpowering, an easy-drinker, and most notably your next go-to dinner table red that provides all the health benefits of a red wine.

SPARKLING WHITE

Great richness and texture in carbonation. The flavors are reserved and complex with hints of lemon, peach, and gentle custard notes.

WINE LOVERS CHOICE
WHO IS SURELY FOR?
HEALTH CONSCIOUS
Nutrition Information
Serving Size - 8 fluid oz.
Calories
30g
Total Fat
0g
Cholesterol
0mg
Sodium
10mg
Carbohydrates
4g
Total Sugars
1g

Surely Wines

vs. Other Wines

Below are the key reasons why we've sold thousands of bottles, earned 300+ five-star reviews, and received high praise from the best winemakers.

Other NA Wine

Real Wine
Grape Juice
Crisp & Refreshing Taste
Overly Sweet Flavor
Made exactly like real wine
Water mixed with sugar + fruit juice
1-3 grams of sugar
13+ grams of sugar
30-40 calories
60+ calories

Meet our winemakers

Meet our winemakers

Wine is only as good as the people that make it. That's why we've invested in building a talented team that's passionate about non-alcoholic wine and has unique expertise.

Jean Hoefliger, Senior Consultant Winemaker
- 20+ years of winemaking experience
- Overseen production of 100+ wines that have been rated 90 or above

Chris Albin, Head Winemaker
- 2011 graduate from Fresno State's wine program
- Awarded double gold medal in California's top 2 wine competitions

Don't Take Our Word For It

Don't Take Our

Word For It

4.8

★★★★★
#1 CHOICE FOR NON-ALCOHOLIC WINE

Thousands of Raving Customers

Thousands of

Raving Customers

★★★★★
Brooke M.
New York, New York

"This might be my favorite beverage of all time?! Surely is the best NA wine I have ever tasted, and I've tried them all at this point. The only problem I have is that I'm obsessed and can't stop ordering lol. THANK YOU."

★★★★★
Kelli L.
Santa Monica, CA

"I was super skeptical about this. I only ordered one bottle simply because I didn’t think it would live up to the hype, but wow....it tastes just like wine. I’m a fan!"

★★★★★
Amanda J.
Dallas, TX

"This is the closest I’ve tasted to a real Rose, without the sugar/carbs, and makes skipping the real thing a little easier. I’m glad I took a chance on a four pack!"

★★★★★
Alexis B.
Gran Rapids, MI

"I’m pregnant so finding something to satisfy the craving has been nearly impossible. This didn’t taste like grape juice-was dry, bubbly, and perfect. HIGHLY recommend if you don’t drink, can’t drink, or just trying to cut back."

"But what if I don't like it?"

"But what if I don't like it?"

First, that's not going to happen. We made these wines so delicious and refreshing, you'll be hooked from first sip. But we understand if you're still on the fence.

That's why we offer a satisfaction guarantee unlike any other wine company. If for any reason you don't like Surely, we'll happily issue you a full refund. You don't have to explain yourself. And you won't even have to ship unused bottles back to us. That's how confident we are that you're going to love Surely!

FAQ's

See below for our most frequently asked questions. If you don't see your answer or just want to say hello, send us an email at hey@hisurely.com. Our expert support team will be happy to help you!

How is Surely made?

We first start with an alcoholic wine, made with the best grapes from California wineries. Then, we put the wine through a process where the alcohol is separated from the wine body. This is done by pushing the product through a very precise filter. Finally, we add a few select ingredients to round out the body of the wine and add flavor. What's left is a de-alcoholized wine that tastes just like the real thing.

What is the Surely origin story?

Surely started as a project between two friends to give people a sophisticated option when they wanted to make the decision to not drink alcohol - whatever the reason. Our mission is to create the best of both worlds - craft great tasting wines that don’t compromise your health.

We work with a talented team of winemakers and source our grapes from premium California regions.
Our winemaking process starts with alcoholic wine that we delicately remove the alcohol from. Once the wine is dealcoholized we blend in small amounts of real fruit juice to elevate the aromatics and round out the palette. The end result is a beautifully balanced wine that fits any lifestyle.

Can I get a discount?

Today is your lucky day!

For a limited-time, you can use code GUGU20 for 20% off your first Surely order.

What does Surely taste like?

Surely Rosé has a crisp and refreshing taste that's not too sweet. Broad with great acid and bubbles that evenly coat the palate, our sparkling rose’ has aromas of Guavas, strawberry, kiwis and hint of melon.

Surely Sparkling White has a great richness that counter-balances the acidity. The flavors are reserved and complex with hints of lemon, peach and gentle custard notes. Semi-dry, not too sweet.

Surely Sauvignon Blanc is perfectly balanced with soft notes of pear and sweet apple. A round body with hints of honeycomb and lemon will touch you on the nose and keep you up and dancing all night.

Is there alcohol in Surely?

Yes, very low amounts. Our wines are always below 0.5%, the universally accepted limit for non-alcoholic beverages. This is the same level of most kombuchas or fruit juices. Yes, even orange juice and bananas have low amounts of alcohol due to natural fermentation.

What is the size of the bottle?

Each bottle is 24 fluid ounces and contains about 3 servings (8 fluid ounces per serving).

Is Surely sweet?

Each glass of Surely contains only 1-3 grams of sugar and 0-2 grams of added sugar. Our customers love that it's not too sweet and very refreshing?

Can I drink Surely while pregnant?

The Surgeon General does not require a pregnancy warning for beverages with less than 0.5% alcohol by volume, so many feel comfortable drinking non-alcoholic wines. To put it in perspective, our wines have less alcohol than kombucha and unrefrigerated juice. Although it’s unlikely that moderate intake of non-alcoholic beverages would pose any harm, we always advise expectant mothers to consult their physician before making decisions about their diet.

Is Surely gluten-free and vegan friendly?

Yes to both!

Will I get intoxicated if I drink too much?

Because our wine is less than 0.5% alcohol by volume, you’d need to drink 8 non-alcoholic glasses of Surely in under 5 minutes to reach near the same alcohol level as 1 regular glass of wine. Your body processes the small amount of alcohol so quickly that it’s nearly impossible to reach a considerable level of intoxication, even when drinking large volumes. Basically, you’ll get sick from drinking so much water before the small amount of alcohol matters much.

How many calories are in each serving?

30-45 calories per serving.

When will my order arrive?

For products in stock, we will ship all orders within 5-8 business days.Once we ship out your order, we will email you the tracking info so you can follow the order during transit. Tracking oftentimes takes 1-2 days to update once we ship it out. Please note that our distribution center is closed on the weekends. So if you order on a Friday, your order will not be processed until the following Monday.

Can I get a refund if I'm dissatisfied?

Yes! All orders are backed by our 100% satisfaction guarantee. If you don't love our wine, we'll happily issue you a refund. You don't even have to ship any items back to us.

Do you sell in stores?

While Surely is sold in a few select stores in the US, the best place to buy Surely is directly through our website.

TRY SURELY NOW!